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Business and Economics1 course

Economics

Supply and demand, elasticity, market structures and macroeconomic indicators.

About Economics

Economics studies how people, businesses and governments make choices when resources are limited. Microeconomics looks at individual markets through supply, demand, costs and competition; macroeconomics looks at the whole economy through output, inflation, unemployment and policy.

Graphs and simple formulas carry most of the reasoning. Price elasticity of demand compares the percent change in quantity to the percent change in price, the spending multiplier is 11−MPC\frac{1}{1 - MPC}, and real GDP removes the effect of inflation from nominal figures. Each model rests on assumptions worth stating explicitly.

Economic reasoning appears in business strategy, public policy, personal finance and the news. It explains why prices change, how interest rates affect borrowing and why some policies have unintended effects, and it is useful preparation for business, law and political science.

Principles of Economics

Micro and macro foundations with graphs and calculations. (High school)

Supply and Demand

Prices in a competitive market come from the interaction of buyers and sellers. The demand curve slopes down: as price falls, people want more. The supply curve slopes up: as price rises, producers offer more. The equilibrium is the price at which quantity demanded equals quantity supplied, so there is no shortage or surplus.

Elasticity

Price elasticity of demand measures how strongly quantity demanded responds to a price change: the percentage change in quantity divided by the percentage change in price. If the absolute value is greater than 1, demand is elastic; less than 1, inelastic; exactly 1, unit elastic.

Full Principles of Economics course outline

How to study Economics

  • Draw and label every graph: axes, curves, the original equilibrium and the shift.
  • For each shift, say which curve moves, in which direction, and why.
  • Distinguish a movement along a curve (price change) from a shift of the curve (change in another factor).
  • Work through numeric examples of elasticity, multipliers and GDP until the formulas feel natural.
Before you start
Algebra, percentages and reading graphs.
Where it leads
AP Economics, finance or public policy. Economics also pairs well with statistics, because modern economic research depends heavily on data analysis and regression.

Key terms in Economics

Opportunity cost
The value of the best alternative given up when making a choice; it includes time, not just money.
Supply and demand
Buyers want less as price rises and sellers offer more, and the market price settles where the two curves cross.
Elasticity
How strongly quantity responds to price: the percentage change in quantity divided by the percentage change in price.
Marginal analysis
Deciding by comparing the extra benefit with the extra cost of one more unit; profit peaks where marginal revenue equals marginal cost.
GDP
Gross domestic product: the market value of all final goods and services produced in a country in a period.
Inflation
A sustained rise in the general price level, usually measured as the yearly percentage change in a price index.

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